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Kalyan Varma: Free Art is Profitable

Wildlife photographer Kalyan Varma made a radical decision when he decided to give his pictures away–for free. The result? His career took off. Varma’s work was featured on the dvd of the Blockbuster movie “Snakes on a Plane”, and he landed a gig photographing for “National Geographic.” A former open-source programmer, in this talk Varma urges all artists to consider the benefits of making their art free. Note: This talk is available with English subtitles. Click the CC button on player to view the talk with subtitles. ABOUT INK: INKtalks are personal narratives that get straight to the heart of issues in 18 minutes or less. We are committed to capturing and sharing breakthrough ideas, inspiring stories and surprising perspectives–for free! Watch an INKtalk and meet the people who are designing the future–now. ABOUT KALYAN VARMA: Kalyan Varma is a wildlife photographer and filmmaker specializing in environmental issues in India. He is a freelancer with many of the world’s leading magazines and channels like National Geographic and BBC. Kalyan has co-founded India Nature Watch, the largest online community of wildlife photographers, and also shares his knowledge of photography and wildlife with people in various platforms.

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